Proudly women owned and led.

We believe in getting it right over being right. We believe freedom is financial. We believe big ideas and babies belong in the boardroom. We believe the world would be a better place with more females at the top.

Since 2011

Our founder started Hoot while working at an ad agency. An agency that employed many females but not many mothers.

She started Hoot not knowing that one day, the best part of her job would be making new rules for new moms and a safe space for all creatives.

We help female founders succeed.

Branding is about identifying what you stand for and who you serve. It's about inspiring emotion and building relationships.

Repelling the wrong people from your company is just as important as bringing in the right people. We help you define who you are, who you’re speaking to, and what makes you different.

FEMALE LED CULTURE

FEMALE LED CULTURE

Female-Led Hospitality

Women hold only 12% of leadership positions in hospitality. We’re working to change that.

Barred Owl

Mizzou Vintage

Hotel Frederick

Sage

See how we helped Hemlock Goods find themselves.

A podcast featuring female voices.

We started ProFresh as a way to share female voices in entrepreneurship, it evolved to share perspectives on the intersection between brand and workplace culture.

We paused ProFresh in 2021, but every once in a while, we pop in with something we just have to share.

Why work with us?

We believe in a world where people can become their best selves through work.

We believe in getting it right over being right.

We believe the world would be a better place with more female leaders, founders and executives.

We believe in joy, candor, and collaboration and it’s what we show up with every day.

Still not convinced?