Be Home
Creating a Thoughtful Brand for a Global Home Goods Company
Be Home has been designing beautiful, ethically sourced, handcrafted home goods from around the world for over 15 years.
Each of their products was crafted by a pair of hands before finding itself in the hands of their customers.
Be Home builds relationships with family and women-owned artisan groups, multi-generational craftsmen, and independent makers around the world.
When they asked us to work with them on a rebrand project, we were honored to say yes.
Brand Elevation
Keeping the organic elegance of their brand in mind, our team created two logo variations, a new color palette, font pallete, and business cards for their team to utilize.
The process of creating a new brand can be challenging – and we believe good things take time. After a few rounds of collaborating with the Be Home team to get it right, we landed on an effortless, classic elevation of the Be Home brand.
Leads to Brand Evolution
This brand evolution for Be Home brings alignment to their one-of-a-kind, high-quality products. Not only are the goods they bring to tablescapes around the world beautiful, but their brand is one to be admired.
